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Found 2 from your keywords: author=Philip Kotler
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Buku 2 - Manajemen Pemasaran Perspektif Asia
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Philip Kotler

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4.658.8.0004.B.U

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4.658.8.0004.B.U
cover
Buku 1 - Manajemen Pemasaran Perspektif Asia
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Philip Kotler

While classic marketing theories provide a solid global foundation, the vibrant, culturally diverse, and rapidly developing markets of Asia require a specialized approach. Consumer behaviors, economic disparities, digital adoption rates, and traditional values across Asian countries demand nuanced strategies that standard Western textbooks often overlook. In "Buku 2 - Manajemen Pemasaran Perspe…

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4.658.8.0005.B.U